Dann mache am besten vorher Folgendes: Schaue dir noch einmal alles an, was du zu diesem Thema gemacht hast. $1.25. 6. As Google AdWords, email marketing, and social media gain more and more prominence, you may be wondering whether postcards are even worth the effort. Check out our homemade postcards selection for the very best in unique or custom, handmade pieces from our just because cards shops. They often have stamps or craft punches with native plants, animals, or landscapes, or locally made paper and craft embellishments. For over 25 years, Natasha Lawrence has written for publications from "Alaska Business Monthly" to "Savannah Magazine" and provided destination content as Florida city editor for Wcities. 3. embellished vintage postcards. View Postcard. Einen Hörtext zum Thema „Rules“ verstehen. Give them just three seconds per side, and then ask them to tell you what the main point is. There are set regulations that the postal service requires that everyone follows, so for your next postcard design, keep these rules in mind: Make sure that you include a correct, legible return address The return address should always be in the top left-hand corner of your postcard. In fact, one of direct marketing’s most famous mantras—the 40/40/20 rule—says that 40% of the success of any direct mail campaign depends on the target audience selected. The same guidelines for any direct mail header apply here: grab your audience’s attention and pique their interest by highlighting the most important benefit of your product or service. Fenianism & IRB Postcards Fianna Éireann Home Rule National Volunteer Early Sinn Fein Royal Visits Roll Of Honour Cumann Na mBan and Aid Funds Irish Citizen Army 1966 … Home to Easter Week & the Rising 1916 & 1966 War of Independence 1917 -1921 & 1971 Black & Tan Comrac Buyer Beware Irish Publications English Publications later Publications 1924 & 1934 Pension Applications Comrades Assoc. Use the glue stick to apply glue to the back of each photo. Next, use a straightedge to draw a line down the center of the backside—the space on the left is for your message. If you need a little inspiration getting started, check out our postcards! We’ve helped thousands of business owners translate their ideas into clear, eye-catching, and memorable postcards. Whether you’re a high-growth startup in travel and tourism or a long-established local fitness center, postcards can be a highly effective means of sharing information, raising brand awareness, and gaining new leads. Happiness is Homemade Postcard. In order to get the highest ROI on your postcard campaign, follow the guidelines below to create content and design that truly stand out. Think about the following aspects of your postcard recipients: Understanding who your recipients are will help you choose postcard language and imagery that actually connects. You should also make sure not to use any copyrighted image unless you’ve been granted rights to it. For instance, a stock-photo beach sunset may look beautiful… but unless you’re advertising a beachfront vacation home (which is preferably also shown in the picture), it won’t really support your message. The best calls-to-action use power words like save, 100%, act now, free, and guaranteed, and they’re short, specific, and easy to understand. If you need help selecting the right colors for your postcard, there are several different ways you could go about it: Nothing screams “unprofessional” like pixelated images or cheesy stock photos, so be sure that any images you select are 1) of professional quality and 2) relevant to your postcard’s primary message. Andrea is passionate about helping businesses attract, engage, and convert more customers. Flimsy paper may be cheaper, but it’s also more likely to get damaged in transit and leave a negative impression on recipients. For tri-folds, the mailing information must be on the middle panel, with the OPEN edge at the top. As you finalize your postcard’s design elements, make it easy for your customers to stay laser-focused on your one big idea by: Now that you’ve written your content and selected all your favorite design features, it’s time to put everything together! Any size postcard that falls outside of the standard category may price a little higher than a standard postcard. Ulster Covenant. Craft them to give as gifts or as an inexpensive way to share photos or celebrate holidays and special events. $2.35. Moreover, in order to track the effectiveness of your postcard campaign, you should make your call-to-action as measurable as possible. "Postcard" rubber stamps can be purchased at craft shops or on the Internet. The good news here is that postcards are super-versatile, so you can use them for practically any type of business message you want. Standard Postcard Sizes - minimum is 3½″ x 5″. Mixed Media Postcard Art - Life - Duration: 11:51. You can use any color string or just plain brown for a more rustic look. If it is a homemade or non-standard postcard with no dedicated spaces: draw a vertical line down the middle of the card while it is in a horizontal position, then draw a horizontal line splitting the right half in two. ", followed by 421 people on Pinterest. Her expertise in arts and crafts includes calligraphy, painting, mosaics, jewelry making, paper crafts and home decor, often offering workshops in museums and art centers. Benefits of homemade postcards: 1. So why wait? Use the glue stick to apply glue to the back of each photo. Start the design process with a quick google search; try keywords like “postcard design templates” or “direct mail postcards” or perhaps something more specific to your industry, whether that’s real estate, hospitality, or restaurants. Stamp "Postcard" on the back of the postcard with the rubber stamp near the top left. Depending on your company branding and postcard message, you could use the following types of imagery: As much as possible, avoid vague imagery that looks nice but does not reflect your specific offer. Positive behaviour reinforcement is always important in the classroom. Niamh Baly 4,212 views. These sun prints are also really fun for kids to make! No Home Rule . If you want, you can draw a box in the upper right hand corner for the … Although direct mail has a reputation for being more costly, the total costs are in line with most other forms of marketing, Clearly mapped out your postcard’s message, offer, and call-to-action, Carefully considered how your postcard fits into your overall business marketing strategy, Thoughtfully chosen the right target audience, Photos of real customers (with their approval, of course), Ensuring that you have just one headline and one call-to-action, Leaving enough negative space around text, Choosing imagery that very clearly reflects and complements your offer, Deleting all unnecessary text, leaving only the most essential information. In other words, it’s time to make sure that your “messaging hierarchy” is clear: By now, you’ve probably noticed a theme with all of our postcard design recommendations: simpler is better. Standard Postcard Specification Chart. There are thousands of postcard designs already out there that you can use for inspiration. When choosing your postcard size, consider not only the look and feel but also the cost of mailing. As we mentioned way back at the beginning of this guide, direct mail is far from dead. View Postcard. Irish Rebellion, Talbot Street. If possible, you can also add a sense of urgency by including an expiration date or time-sensitive offer. If you’re planning to incorporate postcards into your business marketing strategy, this comprehensive guide is here to help. Press each one onto the center of a 5- by 7-inch piece of card stock. Research shows that excessive choice can confuse consumers, lead to decision paralysis, and result in decreased satisfaction overall. 2. Fortunately, postcards are a relatively low-cost form of direct mail, and even more premium papers are fairly affordable. Cut carefully so your postcard isn't lopsided or irregular! Receiving a postcard is an exciting moment, and a beautifully homemade postcard can enhance that excitement even further. The right printing choices will tie your whole postcard together and bring the content and design together seamlessly. In general, the effectiveness of direct mail is easier to track than TV, radio, magazine, or billboard advertising. Just because the postcard is already manufactured doesn’t mean that you can’t add your own magic to it! You can—. Create handmade postcards with a variety of papers and materials found around the house. Visit our website before [date] for limited-time specials on upcoming cruises! Let dry. Print off your new postcards! To make a statement by going understated, grab some kraft paper, string, and tacky glue. About this postcard: Measures 4 x 6 inches with rounded corners, printed professionally on heavy cardstock with satin finish. Press each one onto the center of a 5- by 7-inch piece of card stock. Das können Seiten aus … Every postcard you make will not only give you hands-on practice but will also provide valuable insight into your target audience. Keep a craft box handy to collect supplies and papers to use in making postcards for any occasion all through the year. The sooner you start brainstorming your postcard content and pulling ideas for your postcard design, the sooner you’ll be able to reach your community with the message you need to convey. Paper Thickness - must be at least 0.007 ″ and not more than 0.016 ″ in thickness. Original, artistic or personal details added to any postcard made at home will make a homemade postcard stand out from the normal bills and junk mail. You generally have to back these with a sturdier cardboard, but adult coloring pages, especially, make wonderful postcard graphics. To grab your customers’ attention within just a few seconds, choose a pleasing color scheme that complements your postcard’s primary message. And they'll be the only person to ever receive that awesome piece o' mail. Have customers physically bring in the postcard to redeem the offer, or provide an online discount code that’s tied to your postcard campaign. If you are traveling and want to add local flavor, take a look in local art supplies stores and craft shops. Make a group of assorted postcards with subject photos that someone would appreciate as a gift. So keep things simple with one clear action for your recipients to take. (Along with all that money you invested!). Now all you have to do is translate each element of that content into a visually pleasing, clearly laid-out design! If they can’t tell you what your postcard’s offer or call-to-action is, consider revising it! Du weißt schon, dass es in dem Hörtext um das Thema Rules at school gehen wird? Home / Products / Postcards; Praise and Reward Postcards for Schools. 60% Off with code FRIDAYSAVING ends today Primitive Country Angel with Prim Stars Postcard. Here are six tips for designing a memorable postcard, even if you aren’t a graphic designer: Without a design background, the thought of making your own postcard can be overwhelming—especially when you’ve got tons of other business responsibilities to tackle. See an approximate representation of the area that will be printed on your standard 6inch by 4 inch postcard. In this step, you’ll be taking all of your previously written postcard content and translating it into a visual hierarchy that reflects each element’s level of importance. Here are just a few common uses of postcards: Whatever your postcard’s one big idea happens to be, you’ll take this information and use it to write your header—the most prominent phrase on your entire postcard. They're dirt cheap. As you research, take screenshots of the most eye-catching postcard designs, along with quick notes on what you like about them—and what you don’t. One important caveat: Because postcards are two-sided, you can include your call-to-action on both sides. Once the data is back, analyze the imagery, language, and layout of the winning postcard to get valuable insight into your marketing strategy. As you brainstorm, draft, and refine your postcard’s content, consider the following questions: In other words, what primary message do you want to express? // Leaf Group Lifestyle. - maximum size is 4¼″ x 6″ for mailing at the 34¢ rate. Follow these guidelines to correctly prepare folded self-mailers. If you’re sending through USPS, the rates for standard postcards (measured at a 6-inch width, 4.25-inch height, and 0.016-inch thickness) are lower than the rates for larger, oddly shaped, or particularly heavy designs. Cut the postcards using a straight edge and a craft razor to give the end product a finished, professional look. Write on the back and Send it! See an approximate representation of the area that will be printed on your standard 6inch by 4 inch postcard. Similar postcards. We’ll guide you through the entire postcard creation process, from initial brainstorming to design and execution, with detailed recommendations on: The answer to the big question you may be thinking, Before we get too deep into the nitty-gritty of designing an effective postcard, though, let’s first take a look at why you might want to consider this age-old marketing method. Feel free to change up the specific wording, but make sure the primary goal or action is the same. Proceed the same way with each postcard created. ), it’s ultimately the content that drives everything else. And that’s exactly what this guide will cover next: tips, tricks, and practical strategies for effective postcard design. Send your friends and family a little postcard in the mail to let them know you love them so. 74% of all US households read or at least scan physical advertising mail, according to. For a more personalized process, you can also try creating your own postcard using our online editor. 11:51. And when done well, the answer is yes! The best postcard mailers will have a single call-to-action. Print as many as needed for this project of the same picture, or use an assortment, depending on who the postcards will be sent to. Browse now for professional design ideas and ready-made, easy-to-customize postcard templates. Postcards usually have dedicated spaces for the message as well as the sender's and receiver's address. Inspired By Nick Bantock - creating mail art postcards - Duration: 13:25. And in an increasingly digital world, it might surprise you to learn that one of the best ways to reach your target audience is actually an “old-school,” tried-and-true method of physical direct mail! Similar postcards. The last thing you want is for your postcard to make potential clients think you’re cheap! Souvenir of the Silver Jubilee 1935 . 60% Off with code FRIDAYSAVING ends today Hallow's Eve of … … Compared to other forms of direct mail like letters, postcards are even more likely to be seen because they do not have to be opened. 60% Off with code FRIDAYSAVING ends today Retro Vintage Kitsch Food Magic Foam Yeast Postcard. Additional postcard sizes are available, and some printing companies provide the option for a company to create a custom postcard size that better suits the particular needs of an individual campaign. If children are participating in this project, only adults should use the paper cutter. We can’t emphasize this enough: carefully proofread your postcard before sending it to print. Yard sales are a good place to search, and if you know what you are looking for, you may find some real bargains. When choosing your printing specifications, consider these factors: Each of these choices will affect your printing costs as well as your recipients’ impression of your brand. Even in a world where every five-year-old seems to have a smartphone, physical mail remains one of the best ways to cut through the noise and actually connect with your target audience. Has anyone made their own postcards or brochures? Our downloadable start files for postcards include postal clearzones to help you. 1. coloring pages. Lay a piece of card stock on top of the photo and press, smoothing the photo onto the card to remove any air bubbles or bumps. research by the United States Postal Service [PDF Download], according to the United States Direct Marketing Association. Der Begriff Home Rule (englisch etwa für „Selbst-Regierung“) bezeichnet in der angelsächsischen Politikwissenschaft allgemein die Selbstverwaltung durch Gebietskörperschaften.. Keep things simple and stick to two or three colors at most. After all, a middle-aged mother of five in the suburbs will likely respond to a different message than a college student or young adult in an up-and-coming urban neighborhood. If so, what program are you creating them in? When it comes right down to it, all successful marketing materials—whether on the web or in physical printed form—share two key elements: Without both of these elements, your postcard will likely go straight from the mailbox… and into the trash bin. And by “content,” we mean the message you want to convey and the words you use to convey it. NOTE: Make sure your postcard fits and the border will not be cut off. View Postcard. I think I spent more money on a bag of marshmallows for last week's camping trip. Let dry. Anti-Home Rule Postcards (1912-1914) #1 This is a selection of postcards created by Belfast printers to capitalise on and promote the anti-Home Rule fervour that caught on in much of what is now Northern Ireland directly after the introduction of the Third Home Rule Bill by the British Parliament in 1912. Standard Postcard - a standard postcard mails First Class at current rate of 34¢. Unlike online marketing, your postcard is a physical item that recipients will hold and feel, so you need to make sure that the tactile and visual quality is high. Glue your kraft paper to a piece of 4×6 cardstock on both sides. Select 4-inch by 6-inch photos that depict smiling people, pretty scenes, holidays, events or celebrations. The Post Office will not accept or mail any postcards with rounded corners. Cut heavy scrapbook paper or card stock on a paper cutter into 5-inch by 7-inch pieces. Upload your postcards to the kiosk and chose the quantity, before hitting PRINT! Sometimes, I will lose my border by how the machine cuts the photograph, so you may have to make little edits at the machine. Provide a unique URL that leads to a landing page for postcard recipients. Originally from Houston, TX, Andrea Schlottman has been professionally writing and editing since 2010. antique postcard image by Aaron Kohr from Fotolia.com
, Ideas for Styrofoam Easter Eggs Using Mod Podge, Copyright 2020 Leaf Group Ltd. All Rights Reserved. OK, I'm sending my grandma postcards, and I ran out, so I wanted to know if I cold just send a picture of me, with the addresses and my message. 12 Homemade Postcards. While a misspelled word may reflect negatively on the professionalism of your company, a mistyped phone number can cost you hundreds or even thousands of dollars in missed leads! Postcard yourself, have your colleagues proof it, and even more premium are. Use in making postcards for any occasion all through the year convert more.. Keep things simple and stick to two or three colors at most 's trip. Give as gifts or as an inexpensive way to share and the words you use convey. To a landing page for postcard stock ve been granted rights to it or custom, pieces. 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